E-commerce for dummies
Jones, Don2001
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This book helps break down the world of e-commerce into understandable and manageable terms and concepts. It includes case studies that show real-world examples of what strategies are succeeding and what strategies are failing.
Main title:
E-commerce for dummies / by Don Jones, Mark D. Scott, and Richard Villars ; foreword by John Gantz.
Imprint:
New York : Hungry Minds ; London : Transworld [distributor], c2001.
Collation:
xxvi, 401p. : ill. ; 24 cm.
Notes:
Includes index.
ISBN:
9780764508479 (pbk)
Dewey class:
658.054678658.054678
Local class:
658'.054678 VI
Language:
English
BRN:
1387116