Doing business research : a guide to theory and practice
Lee, Nicholas2008
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For anyone involved in developing a research project, 'Doing Business Research' provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do.
Main title:
Doing business research : a guide to theory and practice / Nicholas Lee and Ian Lings.
Author:
Imprint:
London : SAGE, 2008.
Collation:
464 p.
ISBN:
9781412928793 (pbk)
Dewey class:
650.072650.072
Language:
English
BRN:
631526