Risk
Gardner, Dan2008
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Every day we hear about terrorism, war and apocalypse. But the real risk of these events happening to us is about as likely as winning the lottery. Dan Gardner explains our risk perception through our brain's two simultaneous responses to risk - the ancient 'fight or flight' instinct and the rational, considered response.
Main title:
Risk / Dan Gardner.
Author:
Imprint:
London : Virgin, 2008.
Collation:
355 p. ; 25 cm.
Notes:
Includes bibliographical references and index.
ISBN:
9781905264155 (hbk)
Dewey class:
302.12302.12
Local class:
302.12
Language:
English
Related title:
Risk [electronic resource]
Subject:
BRN:
568810