Pop : truth and power at the Coca-Cola company
Hays, Constance L.2005
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Starting with its creation after the Civil War and continuing with its domination of the domestic and world-wide soft drink business, the story of Coke is one of opportunity, hope, teamwork and love as well as salesmanship, hubris, ambition and greed.
Main title:
Pop : truth and power at the Coca-Cola company / Constance L. Hays.
Author:
Imprint:
London : Arrow, 2005.
Collation:
xv, 477 p. ; 20 cm.
Notes:
Originally published: New York: Random House, 2004.
ISBN:
9780099472575 (pbk)
Dewey class:
338.7663338.766362
Local class:
ZB
Language:
English
Subject:
BRN:
498074
