The complete e-commerce book : design, build & maintain a successful Web-based business
Reynolds, Janice2004
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This text explains every aspect of building a successful e-commerce operation, from planning and strategy through implementation, marketing, and customer service.
Author:
Edition:
2nd ed. / by Janice Reynolds.
Imprint:
San Francisco, Calif. : CMP, 2004.
Collation:
v, 374 p. : ill. ; 23 cm.
Notes:
Previous ed.: 2000.Includes index.
ISBN:
9781578203123 (pbk)
Dewey class:
658.872
Language:
English
BRN:
266117
