Managing business relationships
2003
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The aim of this work is to encapsulate the research and understanding of the authors about the problems of companies operating in business markets, in a style that should excite and assist the thinking manager.
Main title:
Managing business relationships / David Ford ... [et al.].
Author:
Edition:
2nd ed.
Imprint:
Chichester : Wiley, 2003.
Collation:
320 p. ; 24 cm.
Notes:
Previous ed.: 1998.Includes bibliographical references and index.
ISBN:
9780470851258 (pbk)
Language:
English
BRN:
1919252