Meetings, expositions, events, and conventions : an introduction to the industry
Fenich, George G.2016
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The meetings, expositions, events, and conventions industry continues to grow and garner increasing attention from the hospitality industry. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry.
Main title:
Meetings, expositions, events, and conventions : an introduction to the industry / George G. Fenich, Ph.D.
Author:
Fenich, George G., author
Edition:
Fourth edition.Global edition.
Imprint:
Boston : Pearson, [2016]©2016
Collation:
320 pages : illustrations (black and white) ; 28 cm
Notes:
Previous edition: 2014.Includes index.
Audience:
Specialized.
ISBN:
9781292093765 (pbk. :)
Dewey class:
394.2068
Language:
English
Subject:
BRN:
1825570