Principles of small business management
Hatten, Timothy S.2012
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This textbook provides a balanced introduction to both entrepreneurship and small business management with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text.
Main title:
Principles of small business management / Timothy S. Hatten.
Author:
Edition:
5th ed., International ed.
Imprint:
[Mason, Ohio?] : South-Western Cengage Learning, c2012.
Collation:
xxv, 516 p. : ill. (chiefly col.) ; 26 cm.
Notes:
Previous ed.: published as Small business management. 2009.Includes bibliographical references and index.
ISBN:
9781111525224 (pbk)
Dewey class:
658.022658.022
Language:
English
Added title:
BRN:
1726472