Strategy : process, content, context : an international perspective
Wit, Bob de2010
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In this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.
Main title:
Strategy : process, content, context : an international perspective / Bob de Wit, Ron Meyer.
Author:
Wit, Bob de, authorMeyer, Ron, 1962-, author
Edition:
Fourth edition.
Imprint:
Andover : South-Western Cengage Learning, [2010]©2010
Collation:
xxiv, 975 pages : illustrations (colour) ; 26 cm
Notes:
Previous edition: London: Thomson, 2004.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781408019023 (pbk. :)
Dewey class:
658.4012
Language:
English
BRN:
1676247