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Sales letters that sizzle : all the hooks, lines and sinkers you'll ever need to close sales

Lewis, Herschell Gordon2000
Books
Sales Letters That Sizzle provides readers with just about every proven and time-tested rule, tool, guideline and trick of the trade for writing letters that bring in business. This revised edition contains a chapter on writing email sales letters.
Edition:
2nd ed.
Imprint:
Lincolnwood, Ill. : NTC ; St. Albans : Verulam [distributor], 2000.
Collation:
224p. ; 24 cm.
Notes:
Previous ed.: 1994.
ISBN:
9780844223483 (hbk)
Dewey class:
658.81658.81
Language:
English
BRN:
1617556
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